Social Media & Ads
Facebook and Instagram ads that run in your account and are tested step by step
We check your setup, define a clear offer and audience to test, launch in your own ad account and report what happened in plain language.
Who it fits
- Businesses with a clear offer that are ready to pay for reach
- Owners who boosted posts and could not tell whether it worked
- Businesses whose ad account was set up by someone no longer involved
- Companies with a site or landing page that can take inquiries or orders
How it is priced: One-time setup plus monthly management, both quoted
What it solves
- 01
Boosting without a plan
Boosted posts reach people, but without an objective and a test it is hard to tell what you paid for.
- 02
Tracking isn't ready
Without the pixel and events set up (the code that tells Meta about visits and inquiries), results can't be measured properly.
- 03
Ads point to the wrong page
An ad promises one thing and lands on a general home page. People leave before they find the offer.
What you get
- An audit of your ad account, page, pixel and access
- A campaign objective, plus the offer and audience we will test
- A creative plan: which images, videos and texts to test
- A landing-page check: does the page match the ad?
- Tracking readiness: pixel and key events checked before launch
- Campaign setup and launch in your own ad account
- Controlled tests that change one thing at a time
- Regular reports in plain language, at the agreed frequency
What you provide
- Partner access to your ad account, page and pixel, granted in your Meta business settings
- A clear offer, your service area and the customers you want
- Your ad budget, paid to Meta with your own payment method
- Approved images, videos and texts, or a plan to create them
- A landing page or form that can receive the response
- Approval of ads before they go live, including any regulated claims
Illustrative example, not a client project
A first test campaign for an exterior painter
How a first campaign could be set up for a painting company that wants estimate requests in its area, with the ad budget paid directly to Meta.
- 1Check access, the pixel and the estimate page
- 2Agree the offer, area and audience to test
- 3Launch ad versions that differ in one thing
- 4Report results and choose the next test together
How it runs
- 01
Audit
We review your ad account, page, pixel, access and any past campaigns before suggesting anything.
- 02
Propose in writing
We confirm scope and start date in the written proposal, with the setup and monthly quotes and the reporting rhythm.
- 03
Prepare
We check tracking and the landing page, build the campaign and agree the ads with you before launch.
- 04
Launch and test
Ads go live in your account. We change one thing at a time so each test tells you something.
- 05
Report and adjust
Regular reports show spend, results and what we plan to change next, in plain language.
How it is priced
One-time setup plus monthly management, both quoted
A setup fee covers the audit, tracking checks and campaign build. A monthly fee covers management and reporting. Ad spend is paid by you to Meta and is never part of our fee. Payment and cancellation terms are set out in the written quote.
Always separate from our fee
- Ad spend, paid by you directly to Meta
- New creatives: design, photography and video
- New or rebuilt landing pages
- Licensed music, fonts and stock
- Tracking or reporting tool subscriptions
Limits and exclusions
- No promised profit, return on ad spend, leads or immediate customers
- You own the ad account, page, pixel and data; we never ask for passwords
- Ad spend is never part of our fee
- New creatives and landing pages are scoped and quoted separately
- Meta reviews every ad; approvals, rejections and account limits are Meta's decisions
Industries this fits
Questions
01Is the ad budget included in your fee?
No. Ad spend is paid by you directly to Meta with your own payment method. Our setup and monthly fees cover the work only.
02Who owns the ad account?
You do. The ad account, page, pixel and data stay in your name. We work through partner access you grant in Meta's business settings, never shared passwords, and you can remove it at any time.
03Can you promise a number of leads or sales?
No. Results depend on your offer, prices, market and budget. What we commit to is a careful setup, controlled tests and clear reporting.
04What about new ad images and videos?
New creatives and landing pages are scoped separately. They can come from Brand & Graphic Design or Photo & Video, or we work with material you already have.
05How long do we commit for?
We confirm scope and start date in the written proposal. The length of the engagement, payment and cancellation terms are set out in the written quote.
06Who owns the ads and creative files?
Ads stay in your account. The final files agreed for handover are delivered once the work is paid in full. Music, fonts and stock stay under their own licences. Source files, paid-ad usage rights and portfolio use are each listed separately in the quote.
Thinking about Facebook and Instagram ads?
Answer six short questions. You get a preliminary recommendation and we reply with next steps.